Give Shape to Thoughts with
Icon Cards
The best strategies emerge when we make visible the thoughts that usually remain unspoken.
The Icon Cards of the Visual Psychology®Method help coaches, managers, and HR professionals uncover unexpected connections and perspectives that would normally remain unexplored, thereby fostering mutual understanding and improving the quality of decisions.

Use Them To
Facilitate meetings and workshops
Give voice to emotions and perceptions
Make complex situations visible
Explore new possibilities for action
The Icon Cards are a tool within the Visual Psychology® Method.

Federica Tabone
Organisational Psychologist
Mail: info@visualpsychology.it
Developed by Federica Tabone, the Method combines Organisational Psychology and Graphic Recording to make organisational dynamics easier to understand and to facilitate alignment between people, teams and business objectives.
The Method is applied in coaching and corporate learning programmes to develop ownership, critical thinking, emotional intelligence, collaboration and continuous learning.
“Reading the book Visual Psychology brought to mind another method – that of Edgar Morin. In fact, the Visual Psychology® method evokes the key concepts of complex thought in several passages.”
Enrico Cerni
Training Manager, Author and Board Member of the Complexity Institute
From the book “Visual Psychology”, available for pre-order from July 2026.
We all know that taking things for granted is one of the greatest risks in any conversation
Icon Cards help people explore the meanings and thoughts that often remain implicit in group discussions.
Their value comes from the connection between concepts and images, which broadens reflection and supports deeper mutual understanding.
The accompanying guide will show you how to use them as visual thinking tools. Their simplicity allows them to be combined in countless ways, helping people create new interpretations and generate shared meaning.
Download the complete set of Icon Cards and the user guide.
Enter your information to immediately receive the PDF containing all 96 cards and instructions on how to use them in meetings and coaching sessions.
More Than 100 Organisations Have Already Chosen the Visual Psychology® Method



